Brand Design: Freedom Loving Wealth Mavens
Caitlin Doemner has cracked the multi-level marketing code. After building and managing sales teams for 7 years, she discovered that in a sales process, there are two equally important, but vastly different skill sets required: closing and nurturing. It’s rare to be both, so she is bringing women together to embrace their strengths build a MLM system that actually works.
At Freedom Loving Wealth Mavens, women are either closing the sale (the Ruby role) or are nurturing clients (the Pearl role) - each is represented by the marks we developed for her branding.
Caitlin is the queen of sales (she’s Oxford-educated and has closed $9 million in sales over the past 7 years) so the branding for her latest venture needed to reflect her smarts as well as her shine.
Luxury, Freedom, Femininity, Intelligence, Boldness